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Hotels and lodging

Read the official guidance, check your understanding, then apply it to the parts of your profile that fit your business.

19 open written lessons with knowledge checks. English narration is awaiting production and source review; Thai follows next.

These lessons are currently in English. Thai translations are planned.

  1. 1

    Choose your starting point

    Identify which profile features apply to this business.

  2. 2

    Verify your business

    Understand the verification method Google assigns.

  3. 3

    Use accurate business information

    Represent the business as customers know it.

  4. 4

    Choose relevant categories

    Distinguish the primary business identity from additional real services.

  5. 5

    Describe the real business

    Write a useful description grounded in confirmed facts.

  6. 6

    Confirm hotel details and on-property businesses

    Distinguish hotel information from independently eligible on-property businesses.

  7. 7

    Confirm useful attributes

    Distinguish verified amenities from assumptions.

  8. 8

    Understand free hotel booking links

    Explain rates, availability and connectivity partners without promising a case-study result.

    Optional feature. No paid setup is required for this lesson.

  9. 9

    Show the real business

    Choose media that accurately represents the customer experience.

  10. 10

    Publish a useful update

    Choose a post type and content allowed for this business.

  11. 11

    Link official social profiles

    Connect customers to accounts the business actually controls.

  12. 12

    Set up supported customer messaging

    Use supported WhatsApp or SMS contact options where available.

  13. 13

    Build a respectful review workflow

    Request genuine feedback and respond to both positive and negative reviews.

  14. 14

    Understand ownership and access

    Distinguish claiming a profile from transferring its primary ownership.

  15. 15

    Keep access resilient

    Use appropriate roles and regularly review access.

  16. 16

    Find the right support route

    Choose Help Centre, community or contact support for the actual problem.

  17. 17

    Respond to profile problems

    Distinguish verification, duplicates, access loss and review-policy problems.

  18. 18

    Measure what changed

    Separate learning, applied work and observed business outcomes.

  19. 19

    Create your profile improvement record

    Bring the path's decisions, actions and proof into one portable record.

Work through the path at your pace. Finishing a knowledge check records learning; a real business change needs its own evidence. Course completion never requires an ad campaign or a paid partner.