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Keep regular and special hours accurate
Prevent customers relying on incorrect opening times.
This lesson is ready to read and practise. English narration is awaiting production and source review; Thai narration follows next.
Understand
Opening hours should describe when customers can use the business, rather than an aspirational schedule. Review ordinary weekly hours against the actual operating timetable. Special hours communicate exceptions such as holidays or one-off closures. Where available and relevant, additional hours can describe services such as delivery or takeaway without changing the whole business's opening schedule.
Confirm the next exception with the person responsible for staffing and operations. Do not assume a holiday follows the usual week, or that every additional-hours field applies. Save a dated schedule and inspect the profile after an authorised update. Hotels use separate check-in and check-out information and do not take this ordinary-hours lesson; independently eligible venues on hotel premises have their own schedules.
Practice example
A fictional cafe opens as usual on weekdays but closes next Monday for a holiday. Compare its weekly hours with that exception, and prepare special hours without rewriting every Monday as permanently closed.
RIM coaching: Put the next holiday or timetable review on your maintenance list. There is no Academy requirement to invent hours for an unavailable field.
Read the original source below. Identify which features apply to your business and which facts you need to confirm before making changes.


- Google Service Business Profile Playbook 2026Original Google instruction
Practise
Apply to your business
Check regular, special and relevant additional hours against the real operating schedule. Record upcoming exceptions.
Keep proof of your work
The schedule and a dated profile observation, with special-hour changes identified.
A saved note is an owner report. Evidence is checked separately; keep drafts, applied changes and public observations distinct.
Check what changed
Check before the next holiday or operating change.
Your learning record
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