Here's what Rank-in-Maps has been doing.
Researching businesses, helping owners answer reviews, and getting approved changes onto Google. These numbers come from our own records. Here's what they mean.
Departures
- RIM-AI1ACTIVE
AI actions recorded
Gabriel replies, recorded agent tool calls, reviews triaged and review replies drafted, plus three research model calls per completed first report.
- GBP-PUBACTIVE
Changes published to Google
Review replies, posts and profile changes recorded as successfully published after approval.
- LOC-30DACTIVE
Businesses active in the last 30 days
Business profiles with recorded activity in the last 30 days, refreshed periodically.
Sentiment analyses run
Completed review sentiment and topic breakdowns across business profiles.
Live counter backed by Convex proofCounters; updates automatically without refreshing.
Totals across Rank-in-Maps. Business names and private information stay private.
The work so far
A closer look at the work
The totals below show the different kinds of work recorded across Rank-in-Maps. Each one has its own definition, so you can see exactly what we're counting.
51
Review replies published
Replies the owner approved, now live on Google.
44
Older reviews answered
Replies now live on Google to reviews that were more than 30 days old when answered.
89
Reviews triaged
Google reviews read and sorted, including older ones never answered: praise, complaint, spam or crisis.
82
Review replies drafted
Replies Gabriel wrote for each review, in its own language, ready for the owner's OK.
75
Sentiment analyses run
Completed review sentiment and topic breakdowns across business profiles.
138
Gabriel replies
Answers from Gabriel, our in-app assistant, inside a business's workspace.
489
Agent tool calls recorded
Recorded uses of Rank-in-Maps tools by connected AI agents, including calls that return an error.
28
First reports completed
Completed initial research reports about a business on Google Maps and the web.
30
Website schema checks run
Structured-data and LocalBusiness schema validations completed on business websites.
45
Profile drift alerts caught
Unauthorised or unexpected Google Business Profile field changes caught by Profile Shield.
34
Business profiles added
Business location records in Rank-in-Maps. A saved profile does not necessarily have a connected Google account.
An onboarding example
You add your business. We get to work.
Rank-in-Maps looks at your listing and website, researches your business, and starts building the information your AI will use. Here's a closer look at that setup.
108calls, checks and outputs in this example
This example combines workflow counts with median profile checks, files and indexed passages from the first 25 businesses (18 October 2026). It is not a measured total for one business. Your setup depends on the data available; the steps and time needed will vary.
- 3Google Maps lookups to find and confirm the listing
- 1Pull of the listing's public Google data
- 1Website read, starting with the homepage and following available contact and about links
- 2AI searches of Google Maps and the web
- 1AI-written first report
- 2AI calls to find nearby competitors
- 2AI calls to find the business's social profiles
- 1AI call to suggest Google categories
- 35Profile checks against Google's guidelines
- 18Second Brain files written for the owner
- 42Second Brain passages prepared for AI search
Something to build on
The knowledge behind the next decision
Business research and saved Second Brain files give owners and their AI something useful to work with. Google's category catalogue helps us suggest categories that exist.
16,463
Google reviews on connected profiles
Public reviews across the businesses on Rank-in-Maps, the raw material for triage and replies.
645
Google reviews imported and read
Reviews brought in from connected profiles, full history included, ready to triage and answer.
291
Competitor records saved
Nearby competitors found during business research. A competitor can appear in more than one business’s research.
560
Second Brain files saved
Saved file records for business facts, evidence and plans in owners’ Second Brains.
4,051
Google categories in our catalogue
Distinct Google Business Profile category IDs in our reference catalogue, used to support category suggestions.
Where the numbers come from
What are we actually counting?
- AI activity
- Gabriel replies, recorded agent tool calls and reviews triaged, plus three research model calls for each completed first report. This is a combined activity count; one task can involve several calls.
- Changes on Google
- Review replies, posts and profile changes count when Rank-in-Maps records a successful publication after approval. Drafts and changes waiting for approval stay out of this total.
- Businesses and knowledge
- The business activity figure covers the last 30 days. Review totals and category coverage are refreshed periodically. Research and file counts reflect saved records, rather than a count of unique businesses.
The headline figures overlap with the detail below; they should not be added together. Counts appear once they reach 10. If live updates are unavailable, we show the last figures we could load.
Business results
And what changed for the businesses?
Calls, website clicks, direction requests and profile views tell us what happened on Google. This section brings together data from businesses that chose to share their results anonymously.
70 businesses included
Profile views
947,075
+364,987 from baseline+63%
Phone calls
50,046
+17,705 from baseline+55%
Direction requests
57,198
+20,235 from baseline+55%
Website clicks
35,755
+12,655 from baseline+55%
How we measure business results
For each participating business, we compare its earliest and latest completed months of Google Business Profile data. At least two completed months are needed. We add the figures across those businesses and calculate percentage change from the combined baseline. Business names stay private, and results vary.
Summary updated 10 Mar 2026
Your business
See what we find for your business.
Start with a free Visibility Scorecard, or explore the Academy to learn what makes a useful Google Business Profile.
